Skip to content
SerialTrainer7
07979 537824
  • Home
  • About
  • Contact
  • SerialTrainer7 in Action
  • Management & Leadership Training
  • Sales Training
  • Soft Skills Training
  • T.O.T.A.L. Training Academy
  • One-to-One Coaching
  • Clients & Testimonials
  • Blogs
  • Recommended Reading
07979 537824

Sales Managers – Try This Simple 5 Stage Client Strategy For Your Team Now.

The VOLTE Account Management Strategic Document

 

When we think of putting together a strategy, we often have thick tomes of information containing executive summaries and analysis. In some areas of a business this is appropriate in others its too much.

 

The VOLTE Document is designed for Account Managers or Sales People who need to produce a strategic plan that is workable and contains specific direction that managers can measure them against.

 

VOLTE

V – Vital – If we know that 80% of our sales come from 20% of our clients then who are these vital few? By identifying the Vital clients that need our attention we have a direction to start off on.

 

O – Outcome – What are the key outcomes that we can look to work on with these vital clients, it could be revenue growth, it could volume growth it could a referral strategy, whichever it is its an outcome we work toward

 

L- Lessons Learned – Quite simply what do we already know about this client having worked with them in the previous year. This helps us to plan and to anticipate what is expected.

 

T – Timing – We need a timeline of action points, when will we start, when will we review progress and when will the outcomes hopefully be realised.

 

E – Exceptions – What are the specific things can could go wrong, and prevent the strategy happening, this is the get out of jail free card, it could be for example a specific market condition such a new entrant in the market.

 

Just a simple VOLTE document really supports an Account Manager have some specific direction. And creates some accountability too.

 

Share this:

  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

Related

January 8, 2021January 7, 2021 by serialtrainer7
Posted in Management & Leadership, SalesTagged account management, business strategy, sales, sales managers, sales strategy, strategic thinking

Leave a Reply Cancel reply

Latest Blog Articles

  • New Years Resolutions? Put them into S.T.I.C.K.Y. T.R.A.P.P.S.
  • Retained Clients – 6 Vital Ingredients to Enable Clients to Sign Up To Retention
  • Stop Asking this Cliche Management Question
  • Customer Service is not contained to Customer Service Teams
  • Nil Points – How Do You Bounce Back from Defeat?
Register for the Newsletter

Blog Categories

Blog Archive

SerialTrainer7

Simon recently ran a presentation training course with many of the Unifrog team and his impact on the team’s energy and motivation during lockdown was incredible! Simon covered a vast amount of relevant information and has left the team feeling empowered to excel within their roles and have even more impact with schools. I’d thoroughly recommend Simon and look forward to working with him again soon!
Tom Haywood-Pope, Head of UK Sales & Delivery, Unifrog

Sales Training
Management Development
One to one coaching
Serial In Action
Serial Trainer 7 Limited is a company registered in England and Wales. Registered number: 9840824. Registered office: 66 Swaledale Road, Warminster, England, BA12 8FJ.
  • SerialTrainer7 Recommends
  • Privacy & Cookies Policy
Created by Design for Digital

To give you the best website experience cookies are included in this website.

You can find out more about which cookies are being used or switch them off in settings.

 

Loading Comments...
 

    SerialTrainer7
    Privacy Overview

    This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

    You can view more information on our Privacy & Cookies Policy page.

    Strictly Necessary Cookies

    Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings and determine that your browser can store cookies. This website uses YouTube to present videos which also collects anonymous information such as the number of views of the video, measure bandwidth and interaction with the videos. Without this functionality the presentation of this website would not work as expected, hence why YouTube cookies cannot be turned off at present. Also to protect the forms from spam, the Google ReCaptcha service is also being used which sets a functional cookie in browsers.

    If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.

    3rd Party Cookies

    This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.

    Keeping this cookie enabled helps us to improve our website.

    Please enable Strictly Necessary Cookies first so that we can save your preferences!